Cost per acquisition or CPA is a benchmark of efficiency in advertising spend based off of the completion of particular events, commonly referred to as goals, conversions or purchases.29 Apr 2020
What is CPA Social Media marketing?
What is CPA on Facebook? CPA stands for cost per action. Known on other digital marketing channels as cost per conversion, this is the price you pay for each action a user takes on your website because of your Facebook ad.12 Apr 2018