In 2014, Ko sold NYX to the international beauty company L'Oréal for $500 million. NYX Cosmetics continues under other management as a part of L'Oréal, and now provides products including lipstick, lip gloss, and mineral foundation.
Who bought NYX?
L'Oréal
How much did Toni Ko sell NYX for?
Ko is known for founding NYX Cosmetics in 1999, building it into a mainstream brand of affordable but high-quality makeup products, and then selling it to L'Oréal 14 years later for an estimated $500 million.25 Jun 2021
Where are NYX products manufactured?
Let's face it, most cosmetic brands found in stores today are manufactured in Chinese factories. Popular companies like Urban Decay, Becca, BH Cosmetics, Morphe, and NYX (just to name a few) are all outsourced there. If you'd like to know all the brands made in China, click here.
Is NYX a part of Loreal?
NYX Cosmetics will continue to operate out of their Los Angeles headquarters under the brand's current leadership team. The brand will become part of the Consumer Products Division of L'Oréal.18 Jun 2014
Who makes NYX products?
L'Oréal Group
Are NYX products made in USA?
NYX (CF) HQ in LA; Made in Germany, Taiwan, China, S. Korea. The Ordinary Canada. Pacifica (CF) USA, China.
Affordable cosmetics brand NYX has launched its first store in the UK at Westfield Stratford. Launched at the end of March, the store occupies a space of 2,100 square feet.
Is NYX Korean?
The person behind NYX Cosmetics' success is its Korean-American founder Toni Ko. Born in Daegu, South Korea, Ko immigrated to the US and settled down in Los Angeles with her parents in 1986 at the age of 13.15 Jul 2016